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Table of Contents

What is Startup? and Why Entrepreneurs choose Startups:

A startup business is a new company that has just begun its journey in the business world. It’s like a small plant that is starting to grow. Startups are often founded by entrepreneurs who have innovative ideas or solutions to address specific problems. These businesses are different from well-established companies because they are just starting out and usually have limited resources. Startups are full of excitement, ambition, and a strong desire to succeed. They work hard to grow and expand, hoping to become successful and make a positive impact in the market they serve.
Entrepreneurs choose startups over other businesses because they are passionate about their innovative ideas and want to bring something new to the market. Startups offer a chance to create something from scratch and make a big impact with their unique solutions. They are also attracted to the freedom and flexibility that startups provide, allowing them to be their own bosses and make important decisions. While startups come with risks, entrepreneurs see them as exciting opportunities to grow and succeed on their terms. They believe in their vision and are willing to work hard to turn their dreams into reality.

Does a Startup need a website? Why?

Yes, A startup need a website to enhance the business in long run. It’s like a digital storefront for your business. It helps you reach more customers online and showcase your products or services 24/7. Having a website makes your startup look professional and credible, building trust with potential customers. It’s a cost-effective way to market your business, and you can easily update it as your startup grows. With a website, you can compete with established companies and expand your reach beyond your local area. So, having a website is essential for your startup’s success in today’s digital world.

What happened if a startup doesn't have a website?

If a startup doesn’t have a website, it misses out on many opportunities. It becomes harder to reach potential customers online, and people may not know about the business. Without a website, the startup may seem less credible and professional. It also limits marketing options and growth potential. Overall, not having a website can hinder the startup’s success and visibility in the digital age.

How can you make website for your Startup?

Making a website for your startup is easier than you might think. First, choose a domain name that represents your business. Then, select a website builder or hire a web developer to create the site. Add relevant content and showcase your products or services. Make sure the design is attractive and user-friendly. Finally, test the website to ensure it works smoothly.
To make it all possible, Company Khata can help you. Company Khata offer website development services that fit your startup’s needs and budget. With our expertise, you can have a professional website that attracts customers and boosts your business’s success.

Have an idea.

Start by finding a problem and solving it. Successful startups meet customer needs, so your idea can be an improvement on existing products. Simple changes like a new look, extra features, or innovative uses can make a big difference.

Make a Business Plan

After getting a good idea, create a detailed business plan. Include products, operations, finances, and market analysis. This helps secure funding from banks and investors by showing how you’ll use the money and why you need it.

Get the Money You Need for Your Startup

To start a business, you need money. Get funding from friends, investors, or a bank loan. Having enough money is crucial; around 29% of startups fail due to insufficient funds. Secure the necessary funding to succeed.

Build the Right Team for Your Business

Start a business with the right support. Get essential advisors like lawyers, accountants, and bankers. Choose your team wisely, including co-founders and contractors. Surrounding yourself with the right people increases your chances of success.

Don’t Forget the Legal Steps

Starting your dream startup is thrilling, but don’t forget the legal steps. Doing things right from the start boosts your chances of success.


The location of your business is critical for success. It impacts customer reach, skilled employees, networking, and resources. Choose wisely for your startup to thrive.

Develop a Business Plan

Before you start your business, ask important questions. Plan your expenses and create a solid business plan. Study your competition, be unique, and turn your vision into reality.

Attract and Keep Customers for Your Startup

To make your startup successful in the long run, it’s essential to build a loyal customer base. These loyal customers can benefit your business in various ways:
  1. Boosting Sales: Loyal customers keep coming back, which means more sales for your company.
  2. Building Trust: Having loyal customers sends a positive message to new customers that your brand is reliable and trustworthy.
  3. Getting Referrals: Satisfied customers can refer your business to others, saving you time and effort in finding new customers.
Here are some ways to attract and retain customers:
  1. Offer a Great Product or Service consistently.
  2. Introduce loyalty programs to encourage repeat business.
  3. Use affiliate marketing on social media to reach your target audience through influencers.
  4. Focus on providing excellent customer service.
  5. Conduct market research to understand your customers’ needs and expectations better.
  6. Ask for feedback directly from customers to improve your offerings.
By building a strong customer base, your startup will have a better chance of thriving and growing over time.

Challenges that are faced by a Startup in Nepal.

Around 3000 young people are leaving Nepal to find better job opportunities in other countries. At the same time, approximately 400,000 young people are entering the job market every year, according to the International Labor Organization (ILO). Sadly, there aren’t enough jobs for all of them. Nepal is ranked 148th in the economic freedom index and 94th in the ease of doing business index in 2022. These are significant challenges that the entrepreneurial ecosystem and the government’s ministries and departments can’t control.
The main and the micro-challenges that start-ups are facing are;
  • Skilled Employees: It’s challenging for startups to find skilled employees in the job market, and even if they do, retaining them can be tough. Providing the minimum wage required by law is also difficult for startups, employees sometimes leave for a small increase in salary elsewhere.
  • Access to Money: Getting a loan from banks is tough without collateral. There are some subsidized loan options, but they are limited and often only accessible to people with good connections. This makes it hard for startups to get the finance they need.
  • Lack of Support for Businesses: In Nepal, the support system for entrepreneurs is still in its early stages. Different organizations conduct events and workshops to help startups, but they don’t work together. They see each other as competitors instead of helping each other. There are not enough networking opportunities, and business coaching and mentoring are not common practices. Only a few organizations like incubators, accelerators, angel investors, and venture capitalists are available, but they don’t collaborate effectively. This hinders the overall growth of the entrepreneurial ecosystem.
  • Culture and Attitude: In Nepal, parents are more willing to support their children’s plans to study abroad with big loans. However, when it comes to starting a business in Nepal, they hesitate to lend money or give very little support. They worry that the business might fail and believe that going abroad brings better social status. The overall attitude towards making money and starting a business is negative, with people often fearing failure before even trying.
  • Expensive for Starting a Business: Starting a business is expensive for startups. They have to bear heavy costs for things like human resources, office rentals, and office supplies. Because of these high expenses, startups become operation-focused and have less time to work on strategies and planning.

Solutions to overcoming challenges of a Startup in Nepal.

  • Access to finances: To address the challenge of limited access to finance, the government and financial institutions can create special loan programs with more flexible collateral requirements for startups. Additionally, fostering a supportive angel investor and venture capitalist network can provide much-needed funding to early-stage startups.
  • Entrepreneurial Ecosystem: To make the entrepreneurial ecosystem better, it’s important for different people and organizations to work together. They can organize events and networking platforms where startups, incubators, accelerators, and investors come together. This will create a culture of cooperation and sharing knowledge.
  • Skilled Human Resources: To have skilled employees, startups can support skill development through training programs. They can also work with schools to create partnerships for skilled talent. Offering good benefits and growth opportunities will help keep talented people in the company.
  • Regulatory Environment: The government can make things easier for startups by simplifying regulations and reducing bureaucracy. Giving incentives and tax breaks to new businesses will also encourage more entrepreneurs.
  • Changing Mindset: Tell people about the benefits of startups and how important they are for the country’s growth. Show successful entrepreneurs as role models to inspire others to start their own businesses.
  • Cost of Doing Business: The government can help by reducing business costs, like offering subsidies on office rentals or providing support with office supplies. Using technology can also save money for startups.

Advantages of Starting Startup Business in Nepal

  • More learning opportunities: Working in a startup means facing new challenges and tasks regularly, which helps you learn and gain new skills as you handle different aspects of the business.
  • Increased responsibility: In a small startup team, everyone has a crucial role to play, leading to more responsibilities and personal growth.
  • Flexibility: Startups often offer a flexible work environment, making it easier to maintain a work-life balance or accommodate personal needs.
  • Unique workplace benefits: Though startups may not have extensive benefits like big companies, they often provide special perks to attract and retain talent, creating a more inclusive work culture.
  • Encouragement for innovation: Startups thrive on creativity and problem-solving, giving you the chance to contribute your ideas and be part of important decisions.
  • Flexible working hours: Startups are open to flexible hours, allowing you to work when it suits you best, which can be great for those who prefer non-traditional hours or remote work.

Disadvantages of Starting Startup Business

  • Risk of failure: Starting a new business always comes with the risk of failure. As a startup, we understand that there are uncertainties and challenges ahead. However, we believe in our idea and are determined to learn from mistakes and adapt to overcome obstacles.
  • Having to raise capital: Funding is a critical aspect for startups. We need to raise capital to support our business operations, product development, and marketing efforts. While it can be challenging, we are actively exploring various funding options and pitching our idea to investors who believe in our vision.
  • High stress: Running a startup can be stressful due to tight timelines, limited resources, and the pressure to succeed. However, we are a passionate and resilient team, and we support each other to manage stress effectively and stay focused on our goals.
  • Competitive business environment: We are well aware that the business landscape is competitive, with many players vying for the same market. However, we see this as an opportunity to innovate, differentiate ourselves, and provide unique value to our customers, giving us a competitive edge.

Process and Procedure of Registering Startup in Private limited

  • Register your company’s name at the website of Office of Company Registrar.
  • After approval has been acquired, you will need to approach the Office of Company Registrar
  • Submit an application form along with NPR 10 stamp
  • Two copies of Articles of Association
  • Two copies of Memorandum of Association
  • Attested copies of citizenship certificates of founder shareholders
  • Attested copies of the agreement between the founder shareholders
  • If the owner is another company then, you will require following documents
  • Owning company’s registration certificate.
  • The owning company’s board decision to establish the proposed company
  • Related documents of the company such as Articles of Association and Memorandum of Association
  • An appointment letter of the company’s representative in the proposed company

Process and Procedure of Registering Startup in Private Firm

  • For sole proprietorship business or a partnership firm, either visit Department of Commerce (in case of commerce related firm), Department of Cottage and Small Industries (for cottage firms), and Department of Industry for other industries
  • Submit an application form to the relevant government agencies along with
    • Name of private firm
    • Address of firm
    • Objectives, functions and particulars of goods or commodity to be transacted by the firm
    • Identity proof of proprietor/partners (citizenship or passport)
    • Restrictions imposed on partners (if any)
    • Type of partnership and capital subscribed by various partners (for partnership companies)
    • Mode of profit distribution of partners (for partnership companies)

Benefits of Registering a Startup Business in a Company?

  • Limited Liability: The company is a separate legal entity, and financial liability is limited to the value of a person’s investment in the company.
  • Easy Transfer of Ownership: Buying and selling shares in a Private Limited company is easier, and membership changes can be made with minimal paperwork.
  • Easy to Obtain External Funding: Registered companies have higher chances of getting external capital from banks and institutional investors.
  • Perpetual Succession: The company enjoys continuous ownership of its property as long as it legally exists.
  • Better Governance: Companies in Nepal must adhere to the Companies Act 2063 and fulfill its requirements, enhancing confidence among stakeholders.


Startups are like young plants in the business world, full of energy and potential. Entrepreneurs choose startups because they have exciting and innovative ideas to offer, and they want to make a difference in the market. While startups come with risks, they provide the freedom and flexibility to create something new and be their own bosses. Despite the challenges, entrepreneurs are driven by their passion and belief in their vision, working hard to grow and succeed. With determination and dedication, startups have the opportunity to thrive and make a significant impact on the industry they serve.

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